I have been scarce as of late - super busy at work. It also means I haven't had as much time to read all of your blogs. I'm sorry! I really should allocate an hour or so every morning (instead of screwing around with Myspace or my email) to do this, and then an hour before I go home for the night.
The main thing I'm working on now deals with writing up case studies of revolutionary brands. It's so fun, especially since I love all of the ones I'm working on, and summarizing their stories is very inspiring. I haven't written this one yet, but one I am very excited about is Method - a brand I have loved for quite some time. They took the most boring category (household cleaning products) and took a completely different spin on it. people against dirty. how simple but revolutionary! The design definitely helps, as well as the green approach they take. Did you know that they have a blog, too? I immediately put it on my RSS.
Anyway, just wanted to say hi. ...hi.
EDIT | This brand keeps on amazing me! Read my comments section. Thanks Gunther, you're wonderful.
good to have you back
ReplyDeleteOMG! I love their ads!! so funny.. i love the whole 'people against dirty' idea.. genius!
ReplyDeleteThanks Johanna. It's very interesting blog.
ReplyDeleteThanks for the post. We're glad you've subscribed to our blog. People against dirty encompasses such a broad range of values that we strive to keep it amorphous. We want to hear from people like you on what you think of our brand, our products and where we can improve. Be sure to post comments or just write us! We answer our calls individually (no call centers here) and believe it or not, we take each and every one very seriously.
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