I talked about interdisciplinary approaches to solving problems, which I fortunately get to do a fair bit of day to day. The basic premise of my chat was that the more complex a problem gets, the more thinking from various points of view /backgrounds /disciplines needs to come into the picture to solve it. It's a bit more jumbled than trying to draw a clean, linear path from problem to solution.
I gave a bunch of examples to illustrate this a bit more: I talked about how my Social Psychology background helps me do my job better by giving me a knowledge of group decision making, motivations, and behavior. I talked about how the more Laura sends me articles and papers about Urban Planning, the more I realize that it has a ton in common with digital strategy.
And then I gave some examples to illustrate that standing on the fringe of one's field yields a lot more disruptive & interesting ideas than standing in the middle of it and recycling the same thoughts over and over again. (This is why I only read one or two advertising-related blogs and everything else is about, well, everything else). My two favorite examples are about insects; those who know me IRL are probably sick of hearing about them by now.
That's a Morpho butterfly. When they are around different types of atmospheric vapors, the scales on their wings change color. An engineer at GE – Radislav Potyrailo – studied this and figured out how to apply this to sensor technology. Long story short: enhanced security sensors will soon be available in public places – the subway system, a concert venue, an airport. Radislav was able to connect the dots enough to see a relationship between butterfly wings and our safety.
Honeybees. In this SEED Magazine article from last summer (I recommend it to every single one of you), I read about Thomas Seeley, a Biologist at Cornell who has been studying honeybees for 30 years. He noticed over time that "there are intriguing similarities between how the bees in a swarm and the neurons in a brain are organized." Seeley is publishing a book later this year (Honeybee Democracy) that talks about what we can learn from the complex decision making processes in honeybees ("swarm intelligence"), and how we can apply these learnings to decision making in large groups.
Amazing, right? Neither Radislav and his team nor Thomas Seeley could have ended up here had they not been thinking beyond their own disciplines. People like this don't have to read volumes on transportation modeling or neuroscience to be able to solve complex problems, but having a basic knowledge of what's going on in other places at least helps them know where to start, or who to talk to next. And most exciting: how to adapt this high-ish level knowledge to their own areas of expertise to turn it into something completely different.
When I was leaving the office to go to Parsons that day, I told Alex I was nervous that the students would say, "What does this have to do with me?" He left me with a very comforting, "That's exactly the point!" Oh, right.
Prepping for talking about all of this was so fun, mostly because of the very nature of my chat – my inspiration came from all over the place. Here are some sources (almost in the exact order of my coming across them); please to enjoy:
Finally: If you were in that class, hi! It was a pleasure to chat with you all last week. I learned some good stuff ^^ And a HUGE thank-you to James for thinking of me talking to an Information Design class (via interdisciplinary thought) in the first place!
oh goodness me delicious yes yes indeed!
ReplyDeletelove it!
http://farisyakob.typepad.com/blog/2009/04/springfest-or-renaissance-planners.html
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Faris: Remember when I wrote to you on FB about that quote re: creativity = putting 2 unrelated things together? It was for this!
ReplyDeletegreat post. great examples. i'm sure the students left inspired.
ReplyDeleteCongrats Toky! Sounds like it was really interesting!
ReplyDeleteThanks Seth, I hope so! And thank you Amber :] can't figure out where your comment went though...
ReplyDeleteNice way to extend your thoughts Johanna
ReplyDeleteWow, very exciting that you did that. Thanks for sharing! I missed seeing you on the Internets.
ReplyDeleteHey, I read an interesting article in Wired today about the McClaren F1 team using interdisciplinary cross-pollination.
ReplyDeleteLinky: http://www.wired.co.uk/wired-magazine/archive/2010/04/features/work-smarter-mclaren.aspx
Glad that the talk went well btw :)
Thank you Michael, Holly and Nick!
ReplyDeleteNick, my favorite part: "It needs a culture, supported by senior managers, where staff can talk to the other industries without NDAs," Crockford says. "A lot of your readers would fear being so open and shroud everything in secrecy. We didn't do that. About the last thing we did was get a legal structure. Yes, it was a risk."
This is refreshing. I've always believed in a similar philosophy - it just goes about it a but differently. I wish I was in that class to ask you a ton of questions.
ReplyDeleteIt is a fact that interdisciplinary learning gives you ways to connect ideas and look at problems in a completely new way, or sometimes discover a solution that was hiding right under our noses - as you've already pointed out - biomimicry is probably the best example. But I think it goes beyond that. It permeates the sub-conscious too!
I believe that good planners have good intuition - and an informed intuition is the best kind. But what do you 'inform' it with? Your gut is as good as what you feed it. So if you feed it the similar things day in and day out - in a planner's case - ad blogs, social media and technology for the most part - the way your gut churns will be predictable. It's the same as it is with genetics(an interdisciplinary thought!?) - the more diverse your genepool, the better the offspring.
So, does reading random art blogs, understanding how girls in Alabama deal with teen pregnancy, researching Fuzzy Logic (a stream of A.I.), studying Brazilian architecture or watching a documentary about how Hitchcock approached movies make me a better planner? I think so.
I don't know if this is an extension of your thinking or a complete tangent - but I do believe that interdisciplinary learning also means teaching your intuition amazing things without you realizing it.
No, it's totally related! I mean, that's the whole point, right? Everything has to do with everything else. Great thinking Gautam.
ReplyDelete